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  • Approach

     

    Information, Motivation & Facilitation

     

    SVEEP has grown into a strategic, scientific, systematic and synergistic initiative through a dedicated leadership and teamwork. The core underlying principle of SVEEP lies in the three-pronged strategy of -

     

    information.jpgThe first step of our strategy is to create awareness about the electoral process. For this purpose, voter edutainment material, electronic & print media messages are created, songs and other creative products are developed and disseminated. State Government functionaries, Booth Level Officers & Campus Ambassadors also conduct group and inter-personal conversations with target population.

    After assessing the electoral participation trends during previous electoral cycles in a specific region through the situation and gap analysis, SVEEP plans are chalked out and implemented through the Chief Electoral Officers in the States and Union Territories and the District Election Officers in the Districts. Targeted interventions are implemented thereafter, and initiatives strengthened with partnerships and collaborations.

     

    motivation.jpgOnce the voters’ are aware about how, when, where, why and what of the electoral process, it is important that they realize the value of their vote and participate on elections day. Hence electors are motivated through physical events, persuasive messages by national & regional icons, mass mobilization activities, sports events & pledge letters.

     

    facilitation.jpgOur duty doesn’t end at creating awareness and motivating voters. SVEEP tries to help the electors on every step, right from registration until poll day. Model polling stations, voter facilitation centers, helplines, SMS alerts, online registration, national name search facility, voter-friendly & interactive websites, special camps & campaigns for registration are ways through which we facilitate the electors. 

     

     

    Strategy 

     

    Over the years, witnessing multiple elections and analyzing region-specific electoral participation trends during electoral cycles have helped SVEEP identify major participation gaps.  Keeping these gaps in mind, SVEEP plans are chalked out and implemented by the Chief Electoral Officers in the States and Union Territories and the District Election Officers in the Districts. Targeted interventions are implemented thereafter, and initiatives strengthened with partnerships and collaborations. Since these gaps vary across regions and are subject to change, research surveys are carried from time to time before and after every election.

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    Targeted Approach

     

    The right to vote guarantees an equal status to all citizens. SVEEP aims to enable all adult citizens of the nation to exercise their franchise. SVEEP thus lends support where required for enhancing electoral participation. Low participation has been observed in certain segments of the population which form our areas of focus. These target groups are:

     

    Target Groups

    Women  Youth  Urban population Tribal communities
    People in difficult regions People in extremism affected areas Migrant groups   Labourers    
    Senior citizens Differently abled persons   Homeless population   Service Voters/ Defence Personnel
    Non-Resident Indians   Prospective Voters/ Young Students    

About Us

Logo ELCSystematic Voters’ Education and Electoral Participation (SVEEP) is a programme of multi interventions through different modes and media designed to educate citizens, electors and voters about the electoral process in order to increase their awareness and participation in the electoral processes. SVEEP is designed according to the socio-economic, cultural and demographic profile of the state as well as the history of electoral participation in previous rounds of elections and learning thereof.   

Election Commission of India

ECIThe Election Commission of India is an autonomous constitutional authority responsible for administering election processes in India. The body administers elections to the Lok SabhaRajya Sabha, State Legislative Assemblies in India, and the offices of the President and Vice President in the country. The Election Commission operates under the authority of Constitution per Article 324, and subsequently enacted Representation of the People Act

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